Brand & visual identity

EXOCHAIN's brand reads as evidentiary trust substrate, not crypto startup. Use the marks and language consistently with the guidance below.

Marks

Wordmark

EXOCHAIN

Mark

Voice

• Serious, technical, trustworthy, and operationally mature.
• Custody and accountability — not crypto buzzwords.
• Generous whitespace and thin strokes signal precision.
• Use monospace for hashes, receipt IDs, and credential strings.

Color tokens

• Vault #081E26: Primary dark background
• Deep Teal #0E4459: Retained AVC foundation
• Cerulean #186B8C: Institutional headings
• Signal #2C96BF: Links and active states
• Ice #91D8E8: Support only
• Charter Gold #B8955A: Legal/governance accent
• Midnight #1A2B35: Panels and cards
• Frost #C8D8DC: Borders and dividers
• Porcelain #F0F4F5: Light surface
• White #FFFFFF: Type on dark fields

Do / avoid

Do

• Keep marks one color and legible at small sizes.
• Use Charter Gold sparingly: one accent per screen.
• Use flat fields, precise borders, and calm spacing.

Avoid

• No neon glow, bloom, or crypto particle effects.
• No chain-link or hexagon iconography.
• No all-caps body copy.